Smart Product Search for Online Supermarkets
Help shoppers find the right products faster with natural-language grocery search, better relevance, and clearer merchandising.
Natural-language search
Match shopper intent instead of exact catalog phrasing so customers can search the way they naturally speak.
Higher product discovery
Surface substitute items, relevant categories, and promoted products before a shopper abandons the session.
Better conversion signals
Use search behavior to understand demand, improve catalog quality, and remove friction from repeat purchases.
What this unlocks for grocery teams
- Faster product discovery across large supermarket catalogs
- Improved relevance for fresh, branded, and private-label products
- Stronger conversion from search-led shopping journeys
- Cleaner merchandising decisions based on actual customer intent
Related platform pages
Search That Understands What Shoppers Mean
When customers can't find a product, they abandon the basket. Rydel's smart product search goes beyond exact keyword matching to understand what shoppers are actually looking for. It interprets natural-language queries, handles synonyms and brand names, and forgives spelling mistakes — so a search for everyday terms still surfaces the right products. The result is faster discovery, fewer dead-end searches, and more baskets that turn into orders.
Natural-Language Queries in Everyday Words
Shoppers search the way they talk, not the way products are catalogued. Rydel's search understands conversational phrases, corrects typos, and expands queries with relevant alternatives without losing the original intent. It recognises whether someone is browsing broadly or looking for a specific item, and orders results accordingly. Autocomplete suggests likely matches as customers type, shortening the path to the right product and reducing the friction that leads to abandoned searches.
Relevance Built on Product Understanding
Rydel's search connects products by how they actually relate — category, brand, ingredients, size, and typical usage — not just by the words in a title. That means shoppers see sensible alternatives when an item is out of stock, complementary products that round out a basket, and relevant options they might not have thought to search for. Results factor in availability so customers aren't sent toward items you can't fulfil, keeping the experience relevant and the basket growing.
A Search Experience That Feels Effortless
Good search should get out of the shopper's way. Rydel returns results quickly and presents them clearly, with filters and navigation that adapt to what customers are looking for. Product details like ratings, availability, and pricing appear right in the results, so shoppers can decide without extra clicks. A smooth experience on mobile and desktop keeps customers moving toward checkout.
Search That Improves Over Time
Shopping behaviour and product ranges change with the seasons, and search should keep up. Rydel's search learns from how customers actually search and buy, so relevance stays sharp as your catalogue and demand shift. New products become discoverable quickly, and results reflect current trends rather than yesterday's assumptions — helping you stay aligned with what shoppers want now.
Key Search Capabilities
Explore the capabilities that turn search from a basic lookup into a genuine driver of discovery, relevance, and conversion for your online supermarket.
Intent Understanding
Search that reads the meaning behind a query — synonyms, brands, and everyday phrasing — to deliver results that are relevant, not just literal matches, so shoppers find the right product sooner.
Scales With Your Catalogue
Whether you carry thousands of SKUs or tens of thousands, search stays fast and relevant as your product range and order volume grow.
Search Insights
See what customers are searching for, where they come up empty, and which queries convert — so you can refine merchandising, ranging, and promotions with confidence.
Understand What Shoppers Are Looking For
Search data is a direct signal of customer demand. Rydel surfaces patterns in what shoppers search for, where results fall short, and which terms lead to purchases. Use those insights to sharpen product placement, plan promotions, and inform ranging and inventory decisions — turning everyday search activity into a clearer picture of what your customers want.
Frequently asked questions
How is Rydel's product search different from standard supermarket site search?
It matches shopper intent and natural language rather than relying on exact catalog phrasing, so customers find the right products even when they don't use your exact product names.
Does it work for large grocery catalogs?
Yes. It is built for supermarket-scale catalogs across fresh, branded, and private-label products, surfacing relevant items and substitutes quickly.
How does better search help conversion?
Stronger relevance and discovery reduce friction in search-led journeys, which helps more sessions end in a completed basket.
Does search support both Hebrew and English?
Yes. Search works across both languages so shoppers can search the way they naturally speak.
Upgrade your supermarket search
See how better search relevance, discovery, and query intelligence can lift basket completion.
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